Currently I’m an independent advisor / mentor, that recently became master in entrepreneurship by FEA-USP. As an ex-executive of technology industry, I have been active in three major areas of interest: • Career Mentoring – professional career planning and management, also specialized in coaching executives looking for transitioning to entrepreneurship; • Marketing, Innovation and Business Strategy Advisory and/or Consultancy (with expertise in technology); • Individual and Teams Training / Development in Marketing, Technology, Entrepreneurship and Leadership (as speaker, professor, coach, mentor and advisor). Looking for opportunities and projects where my experience and knowledge can create a positive impact, in individuals, customers, partners and/or companies. Since August 2012, I started to be an entrepreneur and to invest on independent projects like Descomplicando Carreiras, Olhar Digital, SUCESU-SP, PROJECT-1..., with main focus on Business Strategy, Technology, Communications / Media / Internet, Marketing, Professional Career and Innovation. Started my own Strategic Advisory Company - WINTEPE, on October 2013, to offer Advisory Services on supporting Decision Makers (CxOs) to address business opportunities and threats related to technology transformation on Business, focusing on Strategic Planning, Marketing / Positioning, Innovation and Management Practices. Since November 2013 acting as inivited professor at FIA , focusing mainly on Marketing and Technology Disciplines for MBAs (Digital Marketing, Communication & Advertising, Distribution, Marketing Plan and Control, Pricing, Strategic Marketing, New Produtcts and Branding, Internet of Things and Wearables Introduction...). Started Descomplicando Carreiras with my partner in 2014, to offer content and services related to Career Planning, with an pragmatic and innovative approach at mentoring / coaching, articles, speeches and workshops.
Mestrado em Empreendedorismo / Administração. Pesquisa / Dissertação: Proposta de Processo de Transição de Executivo para Empreendedor
Pós Graduação em Marketing (Estratégico) Projeto: Lançamento de motherboard manufaturada no Brasil.
Co-founder of a new Career Orientation System Company, providing services (coaching / mentoring), training and support to career management and plan development.
Strategy & Marketing, Technology & Innovation, People & Leadership! WINTEPE is focused on strategic advisory to all size companies, and marketing, inovation and business management consuntancy and training. Recently we added the mentoring capability to professionals, executives and startups. We support businesses transformations offering strategic advisory services to support strategic planning, marketing positioning and execution, innovation and management pratices, based on more than 25 years experience at all size companies in different segments as well on academic formation. That standard service model is based on regular meetings and hours allocation to develop / build, manage implement and monitor strategies, tactics and projects across the business focused on short, mid and long term major needs / demands (scope). The new mentoring capability provides guidance to career planning and management based on pragmatic methodology develop to understand current position, define short and long term goals, a detailed action plan and a monitoring system for professionals, executives, students define and reach career objetives.
Invited Teacher on MBA/Post Graduation Courses for Different Marketing Disciplines at PROCED, PROFUTURO, PROINFO AND OTHER FIA GROUPS: . Digital Marketing, IOT (Internet of Things), Communication & Advertising, Brand and Product Management, Marketing Distribution (Channel), Pricing, Marketing Planning and Control, Strategic Marketing Management, Publicity Campaign, Branding, Ecommerce and Webmarketing, Emerging Markets and Technology-Digital Services Markets Analysis
SUPPORTING BUSINESS STRATEGIES / MODEL DISCUSSIONS. STRATEGIC PLANNING - DEVELOPMENT OF MARKETING PLANS (NEW PRODUCTS, NEW CHANNELS, NEW ACCOUNTS/CUSTOMERS). STRATEGIC PARTNERSHIPS AND SPECIAL PROJECTS SALES
REGIONAL CMO. RESPONSIBLE FOR BRANDING AND DEMAND GENERATION ACROSS THE LATIN AMERICA REGION, MANAGING PRODUCT, CONSUMER, BUSINESS, BRAND & COMMUNICATIONS, OPERATIONS, PR AND MARKET EXPANSION AREAS. DOTTED LINE TO WORLDWIDE CMO.